New Luxury Fashion Brands
In the fashion world, authenticity and innovation are two elements that constantly seek to stand out. The Coul Collection and Khy brands are new companies that have established themselves in the market in 2023.
L’óreal Paris And Generation Z
L’OREAL PARIS, one of the world’s most iconic beauty brands, has embarked on an exciting journey to reach Generation Z on its runway under the Eiffel Tower with its new brand ambassadors Kendall Jenner and Lola Lolita.
Can luxury fashion brands implement sales and maintain their exclusive and elevated perception?
The answer is yes . As we already know, the most important thing for a luxury brand is its perceived value . Without this factor, it could not be called “luxury”. Something that characterizes these brands, in addition to the quality of their products, is the exclusivity and shopping experience they offer. In this season of 2024 sales, I […]